March for Life Exemplifies the Need for Evangelical Unity and Strategy

Today the 44th consecutive March for Life is scheduled to take place in Washington DC. Organizers anticipate massive attendance, believing it will outnumber the women’s March last Saturday.

Despite large crowds, the media tend to ignore these rallies. Consider the wall-to-wall coverage given the women’s March last Saturday. In contrast, the media will probably give the March for Life little attention.

Media coverage is crucial because it shapes the worldview of many Americans. The attention given to the Saturday March and the comparative blackout of the March to Life leaves many Americans with the impression that a preponderance of our nation advocates abortion.

My past several posts emphasized the need for evangelical unity and strategy. This unfair media treatment and the resulting false impression provide a graphic example of the difference evangelical unity and strategy would make.

Imagine if evangelical cultural and political efforts were unified and channeled through some organization. Imagine if that organization hired the best minds to develop a strategy for addressing the abortion issue. Suppose they determined that a massive March to Life rally comprise an effective approach and that they planned and coordinated the details. Well in advance every denomination, church, and parachurch organization would actively and aggressively promote this event.

With that sort of unity, planning, and energy behind it, we might expect that on average every state in the continental United States would have the capacity to send 2000 busloads of marchers to DC for that event. Imagine if event planners had them all scheduled to arrive at DC at 8 AM, right at rush hour. Almost 100,000 buses descending on the city at once would bring Washington DC to a screeching halt. Let the media try to ignore that.

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